

Master the Art of Kitchen Design with Expert Training and Guidance"
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Learn from anywhere with the same focus, care, & expertise as an in person class
Training by Karen Hockley, CMKBD, CAPS
New date to be Announced Soon
Are you looking to elevate your kitchen and bath design business to new heights? As a Certified Master Kitchen and Bath Designer with over 30 years of experience, I understand the challenges you face in today's competitive market. That's why I am thrilled to introduce you to my training class, "Designing to Sell and the Art of the Deal." This comprehensive program is filled with invaluable insights and strategies that will revolutionize your sales approach.
I delve into the power of sales and marketing techniques, unveiling the secrets to successfully selling your services and products. You'll learn how to set yourself apart from the competition by developing a unique selling proposition that resonates with your target audience. I'll guide you through the process of educating clients, creating captivating presentations, and a portfolio that showcases your expertise. Furthermore, you'll discover how to prequalify customers effectively and accurately estimate project costs, ensuring a smooth and profitable workflow.
I teach how to master the art of closing the deal and securing design fees. I will equip you with the tools to set realistic expectations with clients and eliminate any game-playing that may arise during negotiations. You'll gain invaluable knowledge on protecting your designs and overcoming objections to ensure a seamless sales process. By implementing these proven strategies, you'll not only increase your sales but also establish a reputation as a trusted and sought-after kitchen and bath designer.
Don't miss this opportunity to take your business to new heights. Invest in my training "Designing to Sell and the Art of the Deal," and unlock the secrets to becoming a top-tier designer with a flourishing business. Let's embark on this transformative journey together and pave the way for your continued success in the industry.

New Date to be Announced Soon
Are you unsure how to price your kitchen and bath design services? This course is designed to help designers confidently establish pricing structures that reflect the value of their expertise. You'll learn how to assess the true worth of your design work, differentiate between various service tiers, and create packages that appeal to a range of clients. We'll cover industry best practices for setting design fees, negotiating contracts, and conveying your value to clients. Whether you're just starting or looking to refine your pricing strategy, this class will equip you with the tools to confidently charge for your services.
Key Takeaways:
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Understanding the value of your design services
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Structuring service packages and pricing tiers
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Tips for negotiating fees and managing client expectations
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How to communicate your pricing effectively
This class is perfect for kitchen and bath designers looking to elevate their business practices and ensure their services are fairly compensated.
New Date to be Announced
Creating a beautiful and functional kitchen requires more than just picking the right finishes—it’s about making smart design decisions that enhance both form and function. In this class, you’ll learn the essential dos and don'ts of kitchen design to avoid common mistakes and elevate your projects.
From optimizing layout and storage we’ll cover best practices for designing kitchens that work for your clients' daily lives. You'll also learn what pitfalls to avoid that could impact the flow, safety, and durability of the kitchen. Whether you're a new designer or a seasoned pro, this course will sharpen your design skills and help you deliver standout kitchens every time.
New Date to be announced
Proper ventilation is a crucial but often overlooked aspect of kitchen design. In this class, you’ll learn why effective ventilation is key to creating a safe, comfortable, and long-lasting kitchen environment. From range hoods to duct placement, we’ll cover all aspects of ventilation, ensuring you know how to design kitchens that keep air clean and odor-free while protecting finishes and appliances.
We’ll dive into the technical aspects of choosing the right ventilation system for various kitchen layouts, as well as best practices for integrating these systems seamlessly into your design. This course will equip you with the knowledge to confidently address ventilation in any kitchen project, elevating both your designs and client satisfaction.
New Date to be announced
Ever wonder how an expert approaches kitchen design from start to finish? In this case study, Karen walks you through her unique design process, offering a behind-the-scenes look at how she creates kitchens that are both beautiful and highly functional. You’ll learn how she assesses the space, prioritizes client needs, selects materials, and ensures that every detail contributes to a cohesive and efficient design.
From initial concept to final touches, this class will give you valuable insights into Karen’s decision-making process, teaching you how to think like a pro when tackling your own kitchen projects. Whether you're looking for inspiration or seeking to refine your approach, this in-depth case study will provide actionable tips you can apply right away.
New Date to be announced
Wall ovens offer flexibility and a sleek look in kitchen design, but they require careful planning to integrate seamlessly into your layout. In this class, you'll learn how to design kitchens that maximize the functionality and visual appeal of wall ovens. From choosing the right placement to ensuring proper accessibility, this course covers considerations when incorporating wall ovens into your designs.
We’ll discuss how to balance form and function, as well as how to meet clients’ needs for convenience, ergonomics, and style. Whether you're working on a remodel or a new build, this class will help you design kitchens that make the most of wall oven installations.
Professional Recognition



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